Apple Store gets the blues
Apple’s somewhat drab, monochromatic online store got a small splash of color today.

The former “bachelor pad”-inspired gray, white, and black (left) have been replaced with a “I’m now seeing someone” BLUE, white, and black (right).
We fully expect analysts to raise Apple’s target stock price accordingly, up to around $190 or so, because, as any first-year business school student will tell you, a store in love tends to sell more product.
Comments
6 Comments on Apple Store gets the blues
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Emilie on
Wed, 26th Sep 2007 12:54 pm
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Pace on
Wed, 26th Sep 2007 1:07 pm
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Nature Wallpaper on
Wed, 26th Sep 2007 4:09 pm
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Matthew on
Wed, 26th Sep 2007 6:09 pm
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digitalpen on
Wed, 26th Sep 2007 6:18 pm
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Jason on
Thu, 27th Sep 2007 5:53 am
You are so funny and creative!
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I love your site.
Em
Doesn’t blue relax people and make them less irritable? Maybe all of the store prices have increased and this is part of a psychology exercise to keep customers calm.
Is it me, or does that blue look almost identical to facebook? Can you copyright a color?
Good artists copy, great artists steal
Early reflections of what’s to come? Leopard?
3, actually yes! Coca-cola own their red - it is illigal to use that exact tone for any other business.
The same for Virgin, Orange, many others. Pretty scary.
Though, it costs loads, and I doubt Facebook would be jumping into that one!
Tell me what you're thinking...
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